It will be an edition from record, but also marked indelebilmente from the mourning that has hit the world of the two wheels and not only, with the passing of Sic, Simoncelli Mark. Sessantanovesima the edition of the International Hall of the Motorcycle (Eicma), in Milan Fair from thursday 10 to Sunday 13 November has of the numbers from capogiro in Alberghi Milano Marittima. Moreover, Eicma outside offers a series of innovation also of the Fair and proclama Milan happens them of the two wheels, for all the period. Making to live the motion in the city woven one and rendering them protagonists of mobility and the daily style of life.
If they count the numbers, this year the event can be already defined happening. Today, with increase forecasts, here the first figures: 135,000 meters square occupied, between the external area and that inner one; 1,174 expository presents, between direct and indirect, that they conquer 55,000 meters square clean of surface (an increment of the 10 for hundreds, regarding the slid year); the seven opened pavilions, with recent number 22 added officially of in order guaranteeing the presence to the numerous companies in list of attended and also center of the paddock. No absent, from the great marks to the new entry, everyone with folta a formation of innovation. The heart push-button of Eicma, like always, is the world-wide, European and national previews that have the possibility to make one’s debut davanti to a wide public. In purpose, they are previewed more than 500.000 visitors. Beyond the motion, in exposure also accessories and curiosity. From the geographic point of view, 37 Countries with 610 exhibitors, directed and indirect are represented. It is possible to visit the numerous collective: American, Spanish, pachistana, Chinese, taiwanese. The characteristic of the manifestation is that, in the same place, various truths cohabit much that describe to the different ways to perceive and to live the two wheels. Confirmed therefore, but richer regarding editions the special precedence, areas: The Green Planet; Tourism on two wheels; Eicma Custom. In the external arena the emotions are entrusted to Motolive, by now a must of Eicma. Space also in order to know all those useful elements for equipaggairsi at best and travelling in total emergency. By the review Motorcycling the area returns Emergency. Between the initiatives also Mdn Workshop, thought for the business to business, networking and the formation. It is born from the partnership with Motion Dealer News and one addresses to the operating ones of the motorcycle distribution – concessionary; to the motorcycle houses and the distributing producers/of apparel, accessories and reciprocations. A driven in calendar of encounter, than will carry out in 10 9 days and November 2011 and that they represent an occasion in order to design the situation of the field, but above all to propose solutions and alternatives in order to begin to construct the future.
To starting all the festivity of 8 will be Raiders tails November, in the villa liberty of the Race course of the Gallop. Name declined intentionally in Italian, because Eicma 2011 celebrates the 150 years of the Unit of Italy with various initiatives (that they will come soon revealed). Al center of this happening also Eye to the motion, the social brand of Ancma Confindustria, in order to stimulate the campaigns on the street emergency and that “it has lend” the name to a photographic book. Cancelled instead “It falls of gold”, in calendar for 11 fridays November near the Auditorium di Fiera Milan, during the International hall of the Motorcycle. The decision has been communicated from Motosprint, promotore and organizer of the event, and totally shared from Eicma. The pain and the absence of Simoncelli Mark would have been inconciliabili with the lightness that has always characterized the evening, understanding in its passages editions like a moment of festivity, to fine season, in order to celebrate passionate champions and. It would have been before the time that the manifestation would have been moved from Bologna in order to land in the tempio of the two wheels.
